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now including hotel data

powered by Amadeus Hospitality
Adapt your strategy to changing market trends in real-time. Compare your performance with local competitors and seamlessly track 45+ KPIs in just a few clicks with easy-to-use data reports and visualization.
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The destinations that win are the ones that adapt to changing tourism trends in real-time. With forward-looking data across hotels & vacation rentals, Destination Data gives you the full story on occupancy. Identify who your high-value visitors are, where they’re coming from, and where you can find them all within one dashboard.
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Bring a deeper level of expertise to your destination’s marketing strategy with more granular, comprehensive, and actionable data

Get the full story on your destination’s occupancy

We’re the only data platform that offers forward-looking hotel & vacation rental data side-by-side, bringing together direct-source data from Amadeus and Property Management Systems as well as OTA data from AirBnB and VRBO to give you a complete picture of lodging performance.

Get the full story on your destination’s occupancy

We’re the only data platform that offers forward-looking hotel & vacation rental side-by-side, bringing together direct-source data from Amadeus and Property Management Systems as well as OTA data from AirBnB and VRBO to give you a complete picture of lodging performance.

Use fresh, forward-looking metrics to help
you adapt to market trends

With tourism trends changing so much year over year, forward-looking data that’s representative of the entire lodging market helps you to understand what to expect this season & to help your stakeholders prepare accordingly. Plus, we help you compare your performance against other similar destinations so you have more visibility into which metrics you have a more likely impact.

Uncover granular insights to help you target the right visitors

With our direct-source data collected at the reservation level, not only can we show you where visitors are coming from and which platforms they booked on, but we can also show you the value of those visitors. Diving deep into our feeder market & booking source data sources helps you to increase spend per visitor rather than going after volume.

Define custom boundaries for each  area within your destination

We recognize that the needs of the tourism industry vary from city to city and state to state. That's why we can deliver tailored solutions for your unique mapping requirements. Our platform allows you to create custom markets that go beyond the traditional DMA boundaries, enabling you to explore and compare vital areas such as around airports, downtown districts, stadiums, and more.

Use fresh, forward-looking metrics to help you adapt to market trends

With tourism trends changing so much year over year, forward-looking data that’s representative of the entire lodging market helps you to understand what to expect this season & to help your stakeholders prepare accordingly. Plus, we help you compare your performance against other similar destinations so you have more visibility into which metrics you have a more likely impact.

Uncover granular insights to help you target the right visitors

With our direct-source data collected at the reservation level, not only can we show you where visitors are coming from and which platforms they booked on, but we can also show you the value of those visitors. Diving deep into our feeder market & booking source data sources helps you to increase spend per visitor rather than going after volume.

Define custom boundaries for each  area within your destination

We recognize that the needs of the tourism industry vary from city to city and state to state. That's why we can deliver tailored solutions for your unique mapping requirements. Our platform allows you to create custom markets that go beyond the traditional DMA boundaries, enabling you to explore and compare vital areas such as around airports, downtown districts, stadiums, and more.

DestinationData Tools

Identify High-Value Visitors

Adjust your marketing strategy to go after spend per visitor instead of volume of visitors. Destination Data’s feeder reports take into account both hotel & vacation rental reservations, and also tie back to lodging spend to identify those high-value visitors. Find opportunities for your destination before other marketers catch up.

Analyze Booking Windows, Revenue & Occupancy

Use forward-looking hotel & vacation rental revenue to understand how your peak season is shaping up compared to last. Destination Data makes it easy to share season expectations with stakeholders and make adjustments to your strategy before the season is over. Plus, since vacation rentals book up earlier than hotels, you’ll have early visibility into how the season is shaping.

Benchmark Against Your Competition

Wondering if the trends you’re seeing in your destination are unique or on par with the broader market? Use Destination Data’s benchmarking tools to compare average daily rates, occupancy, and more to other similar destinations of your choosing. You can dive into vacation rentals & hotels separately, or look in aggregate depending on what questions are top of mind.

DestinationData Features

Ready for trusted direct source data?
Connect with our Sales Team.

Ready for trusted direct source data?
Connect with our Sales Team.

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DestinationData FAQs:

Can I see the performance of submarkets?
How often does the data refresh?
Is DestinationData available only in the United States?
Does DestinationData include forward-looking data?